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How We Created
One of the Top Business Opportunities in Florida 

The fantastic business opportunities in Florida that exist with a Miami Grill franchise today are built on the back of our decades-long connection with the state - and beyond. To paint a clearer picture of what has allowed us to build upon this successful relationship in the past and how we make the most of it today, let’s take a look at the rich history of the Miami Grill brand.

Our History

Authentic Beginnings

We started in 1983 as a single upscale sub shop in Key West, aptly named Mr. Submarine. Shortly thereafter, we took our success and headed north into Miami while expanding both our menu and footprint as we evolved into Miami Subs.

Favored Destination

Our unique Miami-inspired design and tasty, made-to-order meals quickly captured the market's attention, and we never looked back. We steadily built a passionate following through the late 1990s as we expanded with nearly 200 units, including successful locations outside Florida.

Reviving Our Brand

After changes in the brand’s ownership, the Miami Subs Capital Partners group took over day-to-day management in 2010. Recognizing the brand equity, Capital Partners understood the need for a fresh vision to elevate the organization back to its deserved glory. They brought on Richard Chwatt as CEO in 2010 to revitalize our iconic brand. Under this leadership, our aim has been to focus on bringing back the passion for our brand with innovative entrepreneurs and a top franchise business model that makes us the best fast-food franchise to own.

Shaping Our Present

Throughout our journey over the years, the loyalty that our franchisees experience from their customers has remained persistent. As a result, we’ve made a strong turnaround in recent years as our vision has begun to take shape again. All of this has ultimately paved the way for the brand we know today as Miami Grill.

With our business opportunities in Florida, entrepreneurs can take advantage of the craving for delicious Miami Grill food that is still active throughout the state today. We’ve built a diverse menu and better customer experience in each of our locations to match the shift of consumers who prefer restaurants that use a fast-casual dining model. And with our drive-thru option at each location, customers have a convenient option to carry out their Miami Grill order without sacrificing quality.

*As reported in item 19 of our upper quartile units in the 2021 FDD. **As reported by the 26 franchisee-owned restaurants that were open for the entire 2020 and 2021 calendar years.

A new franchisee's results may vary from the represented performance. There is no assurance that you will do as well and you must accept that risk.

© 2023 Miami Grill

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